The Land of I CanAn Adventure in Life

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Starbucks
General Women's
East County Children
Sm-Press Release


CONTACT: Susan L. Gilbert
e-mail: sgilbert@unityproducts.com
1-800-687-3406

Starbucks and The Land of I Can
coming together to change the lives of children!


JULY 2001, SAN DIEGO, CALIFORNIA. Starbucks, in collaboration with The Land of I Can and the IAM Foundation, will be sponsoring Frappuccino Day on September 22nd, 2001 at twenty-one stores across San Diego County.

Proceeds from every copy of The Land of I Can sold during the months of July, August, and September as a result of this partnership will be donated to the IAM Foundation, an organization "Gifting Life Changing Books and Products to Children and Youth Worldwide". This promotion culminates with Frappuccino Day on September 22nd, 2001 with book signings at several Starbucks locations. Events will be held at each of the twenty-one Starbucks locations to honor and encourage disadvantaged children.

The Land of I Can in partnership with Starbucks and the IAM Foundation, have made children their top priority. San Diego County has the opportunity and challenge of meeting the needs of more than 739,000 young people. Our child population, which exceeds that of 21 states, is projected to increase by 26 percent by the year 2003. Caring for these children and youth must be our top priority. According to recent statistics, there are more than 100,000 children living in poverty in San Diego County alone.

The Land of I Can is a perfect marriage for this event. What appears at first glance to be a simple and beautiful book to touch and treasure is soon discovered to hold a powerful message that can be read quickly and repeatedly. The Land of I Can has become required reading for many counselors, therapists and has made significant changes in the lives of disabled, abused and neglected children in the San Diego area.

Book Review Information: The Land of I Can by Susan Gilbert. Publication date: Feb. 1, 2001, ISBN #0-9700187-0-3, Hardcover, $18.95. Published by Unity Products and Press, The Simple Truth Publisher, P.O. Box 33628, San Diego, CA 92163. www.unityproducts.com

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CONTACT: Susan L. Gilbert
e-mail: sgilbert@unityproducts.com
1-800-687-3406

"Change Catalyst" Offers Simple,
Effective Way to Overcome the 'No I Can'ts'

I am thrilled to have [your book]… You are the real deal, and I am glad to be walking the same path with you!
--Jack Canfield, Co-Author, Chicken Soup for the Soul‚ Series

SAN DIEGO: Susan Gilbert didn't just write "The Land of I Can"; she lives there. Her little fable of simple triumph, the basis for a book and a whole series of motivational speeches, could be modeled after her own life—and has worked miracles for others.

When Gilbert lost both spouse and mother to cancer—at age 25—it was the beginning of a powerful vision, a "gift to the world" in the words of one reviewer (NAPRA Networker, Winter 2001)—and a new career path as a "change catalyst."

Procrastination, apathy, and self-pity are her enemies; in her speeches, writing, and organizational consulting, she attacks them with a simple, clear message: "Take one step."

Gilbert "walks her talk." Not only did she build her life back up, emotionally and financially, from the ruin of her loved ones' deaths—moving across the country, working first as a successful sales agent for a Fortune 500 company and then starting a string of entrepreneurial ventures—but she has also created a self-publishing success story.

The greatest wisdoms come in small packages. So it is with The Land of I Can.
--Neale Donald Walsch, Author, Conversations With God

The Land of I Can, which Gilbert wrote and published, has sold over 1500 copies in the San Diego area alone—and it won't even be officially released until September. By contrast, many self-published authors are delighted to sell that many nationwide. The slim hardcover book, beautifully illustrated (by Jill Holden) and elegantly produced, has been a hit with those who work with special needs children…people in recovery from abuse, injury, or addiction..successful business executives…women re-entering the workforce…and many others. One grandmother credits the book with her abused grandson's strides against insomnia and eating disorders (see enclosed letter).

The Land of I Can, ISBN 0-9700187-0-3, $18.95, is available at your favorite bookstore or directly from the publisher at 800-687-3406, http://www.unityproducts.com. Journalists: to interview Gilbert or obtain a review copy, please contact the publisher.

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CONTACT: Susan L. Gilbert
e-mail: sgilbert@unityproducts.com
1-800-687-3406

East County Children’s Disability Council
416 Garfield Avenue
El Cajon, CA 92020-2732
619/465-2288 email: secsess@home.com

March 28, 2001

I AM Foundation
Steve Viglione
3071 Juniper, Suite 1
San Diego, CA 92104

Dear I AM Foundation,

At our February Council meeting, Mr. Viglione brought each person in attendance a lovely book title, The Land of I Can. I would like to share a story with you about the power of two people this book has brought closer together. It’s about Nathaniel and his grandmother. Nathaniel is a boy, now eleven years of age, who has lost his mother to drugs and mental illness, and never knew his father, except to be abused by him. He was born prematurely and as result of lung damage has breathing and eating problems. He is in a special class at school, but is very bright. He came to live with his grandmother two years ago after she won his guardianship. His sleep was always disturbed by nightmares of his abuse when his grandmother would hold him tight and comfort him back to sleep.

The very night his grandmother received the book, The Land of I Can, they started to read it together. It filled the child with hope and the belief that he can do what he really want to. Something began to change just a little bit at a time. Nathaniel was sleeping better and some nights he didn’t even wake up with a nightmare! Could it be the healing words and pictures in this little book? Nathaniel has slept through the night for three weeks in a row and is doing better in school. He is even breathing better and needs less medication. His appetite has increased and he has gained 3 pounds. Could it be a coincidence that he began to feel better both in mind and body the same day he began to read The Land of I Can? Nathaniel and his grandmother think not. What do you think?

On behalf of the families of children with special needs, The East County Children’s Disability Council thanks you for gifting our kids with life changing books.

Sincerely,
Janet Light
Chair

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CONTACT: Susan L. Gilbert
e-mail: sgilbert@unityproducts.com
1-800-687-3406

First Book by Unknown Author Sets Local Sales Records—Even Before Official Release

SAN DIEGO: There isn't usually much of a market for small-format picture books aimed at both adults and children—and especially not from a first-time author whose book has a price tag of $18.95.

Yet The Land of I Can, written by Susan Gilbert and illustrated by Jill Holden, has achieved advance sales in the author's local market (San Diego) of over 1500 copies. After this successful local test marketing, the book will go national with its official September, 2001 release.

The slim hardcover book, beautifully and elegantly produced, has been a hit with those who work with special needs children…people in recovery from abuse, injury, or addiction…successful business executives…women re-entering the workforce…and many others. One grandmother credits the book with her abused grandson's strides against insomnia and eating disorders (documentation on request). Arming its readers against despair and procrastination, its motivational message is that we can achieve our goals, one step at a time.

The book stems from Gilbert's own experience of taking charge of her life after being emotionally and financially crushed by the cancer deaths of her husband and mother in close succession, when she was 25. She went on to start several successful entrepreneurial ventures, most recently, her publishing company, Unity Products and Press.

Endorsed by prominent authors including Jack Canfield (Chicken Soup), Neale Donald Walsch (Conversations with God), and Dr. Judith Orloff (Guide to Intuitive Healing), among many others, The Land of I Can, ISBN 0-9700187-0-3, $18.95, is available at your favorite bookstore or directly from the publisher at 800-687-3406, http://www.unityproducts.com. Journalists: to interview Gilbert or obtain a review copy, please contact the publisher.

The Land of I Can
Author: Susan L. Gilbert
Illustrator: Jill E. Holden (48 full-color illustrations)
Categories: Inspirational/Self-Help/Gift/Picture Book
ISBN: 0-9700187-0-3
Price/Format: $18.95, cloth, 6"x6", 52 pages
Release Date/Print Run: September, 2001, 5000 copies
Wholesalers: Ingram, Baker & Taylor, Bookpeople, DeVorss & Co,
Cogan Books, New Leaf Distributors

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